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Advertising APRs on Facebook, Phones and More: Disclosing Credit Terms in Online Advertising

March 30, 2019
ABA Business Law Section Spring Meeting
Vancouver, BC
Lauren Campisi (New Orleans) will moderate "Advertising APRs on Facebook, Phones and More: Disclosing Credit Terms in Online Advertising" during the ABA Business Law Section Spring Meeting on March 30, 2019. Financial services providers face a number of challenges in advertising credit over the Internet. The panel will focus on the hurdles involved in disclosing the cost of credit in online advertisements (e.g., click-through ads, loan calculators, mobile ads, targeted advertising, loan comparison platforms) and the ways lenders manage these risks. The panelists will also discuss recent regulatory actions and court decisions shaping current advertising practices